CONVERSION TRACKING

What Is Conversion Tracking?

Conversion Tracking monitors the actions users take after clicking your tracked links, such as completing a purchase or signing up for a newsletter.

Examples of Conversion Tracking

  1. Sales Tracking: Monitor when a purchase is completed through a specific link.
  2. Lead Generation: Track when users sign up for newsletters or free trials.
  3. Goal Completions: Monitor specific user actions that meet predefined conversion goals.
  4. Retargeting Success: Assess how effective retargeting campaigns are in driving conversions.

Why Conversion Tracking Is Important?

Understanding which actions lead to conversions allows you to refine your marketing strategies, allocate resources more effectively, and improve overall campaign performance.

Available Tools for Conversion Tracking

  1. ClickMagick Conversion Reports: Detailed insights into conversion rates and sources.
  2. Goal Setting Features: Define and manage custom conversion goals.
  3. Integration with Analytics Tools: Sync conversion data with platforms like Google Analytics.
  4. Custom Event Tracking: Tailor conversion tracking for specific business needs.

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