SUB-ID TRACKING

What Is Sub-ID Tracking?

Sub-ID Tracking allows marketers to add unique identifiers (Sub-IDs) to their links, helping them track which specific links or campaigns are driving the most conversions, especially in affiliate marketing.

Examples of Sub-ID Tracking

  1. Affiliate Offers: Tracking which ad placements or sources (e.g., email, blog post) are leading to the most affiliate conversions.
  2. Ad Campaign Sub-IDs: Adding Sub-IDs to ads on different platforms to identify the most effective ones.
  3. Content Source Tracking: Using Sub-IDs to see which blog posts, social media posts, or emails are driving traffic.
  4. Geo-Specific Sub-IDs: Assigning Sub-IDs to track traffic from specific countries or regions.

Why Sub-ID Tracking Is Important?

Sub-ID tracking allows for granular insights into campaign performance, making it easier to optimize and scale successful marketing efforts.

Available Tools for Sub-ID Tracking

  1. ClickMagick Sub-ID Features: Tools that let you create, manage, and analyze Sub-IDs for detailed tracking.
  2. ThirstyAffiliates: A plugin for affiliate marketers to manage and track affiliate links with Sub-IDs.
  3. Voluum: An advanced tracking platform that offers Sub-ID tracking for affiliate marketers.
  4. Google Analytics with UTM Parameters: Although not specific to Sub-IDs, UTM tracking codes can serve a similar purpose.

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